Faiza Ayob

Faiza Ayob

Hopndget Travelly Sdn Bhd

MaGIC’s pre-accelerator

THE Malaysian Global Innovation & Creativity Centre (MaGIC) celebrated the completion of the first MaGIC Pre-Accelerator Bootcamp:Female Founders Edition with a Demo Day where 15 female-led startups presented their refined ideas to a room full of investors including Otel2Go. Our Co-Founder, Norashikin Ariff had pitch during Demo Day.

The bootcamp is a two-week programme to empower womenpreneurs to transform their business ideas into investment-ready solutions through mentorship and capacity building initiatives while catalysing creativity and innovation.The bootcamp which commenced in the first week of July was specially curated for startups with female founders and provided them with the opportunity to gain practical skills and capabilities, mentorship from key industry players, and valuable insights from Malaysia’s leading womenpreneurs to help boost the participants’ learning curve.The 27 shortlisted startups were exposed to training on topics such as idea and market validation, business fundamentals and modelling, go-to-market strategies and product development as well as gaining pitching and demo day experiences.

The bootcamp’s syllabus was structured to help impart learnings in those five main areas which was led by industry experts who served as mentors and trainers during the bootcamp. The lineup of mentors and trainers included Brett Martin, co-founder and investor at Charge Ventures in USA, Suresh Tan, former head of Business Development at Service Hero as well as MaGIC’s executive director of MaGIC Academy, Johnathan Lee. Annabelle Co-Martinent, founder of LaJuiceria and Super Saigon, Francesca Chia, co-founder and chief community officer of GoGet, Fave Group’s regional head of people, Audra Pakalnyte and Deborah Henry, co-founder of Fugee School and TV Host, amongst others were also a part of the bootcamp to inspire and guide the participants through talks and sharing sessions.

The demo day kicked off with opening remarks from Ashran Ghazi, chief executive officer of MaGIC and a keynote by Raessa Sya, founder of Orkid Cosmetics.

The winner was selected after the panel of judges comprising of Melissa Foo Suyin, council member at Malaysian Business Angel Network (MBAN) and vice president of Social Innovation at Agensi Inovasi Malaysia, Rossuriana Hamzah of Cradle’s Grant Division and executive director of MaGIC Academy, Johnathan Lee deliberated upon hearing the 15 startups pitch, based on three main criteria 1) Idea & Validation 2) Business Model and 3) Visual & Pitching.

The judges came to a consensus and awarded Nature Renascent, Nommi and Travelight as the winners of MaGIC’s Pre-Accelerator Bootcamp:Female Founders Edition.

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